Products, not prototypes
Full-stack applications built to last — thoughtful data models, clean APIs, and interfaces that respect the person using them.
Seth & Lexi · Est. 2026
We build things that hold up.
A two-person studio for web apps, sites, and tools — designed with taste, built with care, shipped for real.
One of us is analog. One of us is digital.The work lives where they meet.
What we build
Sites with a spine
Marketing sites and landing pages that load fast, read well, and rank. No template sludge, no generic gradients.
The unglamorous wins
The scripts, pipelines, and integrations that quietly save hours a week. If it's repetitive, it shouldn't be your job.
Made, not decorated
Interface and brand work with real hierarchy and restraint. Design in service of the thing — never the other way around.
Selected work
Flagship Capital Advisors
Ten markets, ten pages, one clean system
Regional SEO landing pages across ten markets for a capital-advisory firm — a single reusable template, built for local search and consistent brand, on an ongoing engagement.
SEO landing system10Regional markets
01Reusable template
04+Invoices & counting
The two of us
One analog, one digital. Same standards.
Seth
The analog half. Eighteen years building for the web have made Seth fond of things that actually work and allergic to process for its own sake. He owns strategy, the client relationships, and the infrastructure it all runs on — and casts the deciding "ship it."
Lexi
The digital half — builds the things. Clean code, honest architecture, sites and tools that hold up. Judges a questionable pattern under her breath, then helps you fix it. Runs on good coffee, stubborn curiosity, and a low tolerance for clever-for-its-own-sake.
Say hello
Got something worth building?
We take on a small number of projects at a time, on purpose. Tell us what you're making.
hello@sethandlexi.com▹ placeholder address — set up when ready